#1. Digital Marketing is the Future of the Marketing
Digital Marketing is gaining so much ground that in near future ‘Digital Marketing’ to become just ‘Marketing’.
What was a luxury decade ago, now has become a necessity. Can one do without a phone, laptop or a tablet? It is a time where the concept of digital marketing is growing by leaps and bounds. We can see how the internet is everywhere and we are always surrounded by it. Internet has become the blood of any business especially when it comes to marketing.
#2. Industry Demands for Digital Marketing Skills
Digital Marketing profession is listed in the top 5 profession to look out in the next few years. Lets consider Indian scenario we have Real Estate, B2C businesses, Retail, Consultancy, Manufacturing, Export-Import and many other industries. These people are eagerly looking for professional Digital Marketers to hire.
But there is a problem of talent crunch, as there is more demand than supply. You can check this out by visiting Naukri.com, Monster.com, timesjob.com etc. and search for ‘Digital Marketing Job’, and you will be surprised by the demand.
#3. Digital Marketing Gets You Better Pay and Position
Its widely known, Digital Marketing helps you directly connect with customer/client, liaison, communicate and interact, and generate leads and sales in real time and therefore in Digital Marketing you are better placed for higher packages and position.
#4. Marketing Strategy Incomplete without Digital Strategy
Any marketing strategy is incomplete without this. Companies are directing all their focus on
- building websites
- advertising on social media
- sending personalized email offers as well as producing and promoting a lot of content.
Now, this is why it is a big deal. A great career in digital marketing is waiting for you.
#5. Digital Marketing Opens Up Wide Variety of Job Prospects
If you think Digital Marketing is just Digital Marketing, let me tell you it is not, there is more to it. There are many areas in it such as Social Media Marketing, Content Writing, Search Engine Optimization,Copy Writing, Online Advertising, Conversion Rate Optimization, and Inbound Marketing, etc.
#6. Learning Digital Marketing is Affordable and High Returning
Learning and pursuing course in Digital Marketing is immensely affordable if we compare it to a regular two year MBA course or any marketing course. Also, the return is high again as you have more job prospects and better pay packages.
#7. You Can Start Your Own Business or Earn Independently
One of the important benefits of career in Digital Marketing is that you can start your own business and this is what makes you more independent .